Different Expressions of the Concept of Corporate Culture

There are many different understandings and expressions about the concept of corporate culture:

1. American scholars John Kurt and James Heskett believe that corporate culture refers to the values and business practices shared by various departments, at least the top management of a company It refers to the common cultural phenomenon possessed by various functional departments or departments located in different geographical environments within a branch of an enterprise.

2. Tracy Deere and Alan Kennedy believe that corporate culture is about values, heroes, customs, rituals, cultural networks, and the corporate environment.

3. William Darnay believes that corporate culture is the values of "being proactive, defensive, and flexible - that is, determining activities, opinions, and behavioral patterns.

4. Corporate culture is a new modern enterprise management theory. In order for enterprises to truly enter the market, embark on a path of rapid development, good efficiency, continuous improvement of overall quality, and coordinated economic development, it is necessary to popularize and deepen the construction of corporate culture.

5. There are two interpretations of corporate culture: broad and narrow. Broadly speaking, corporate culture refers to the material and spiritual culture created by an enterprise with its own characteristics; Narrowly defined corporate culture is a comprehensive set of unique business objectives, values, and ethical codes of conduct formed by an enterprise.

6. Corporate culture is an organic and important component of the social cultural system. It is a comprehensive reflection and expression of national culture and modern consciousness within the enterprise. It is formed under the influence of national culture and modern consciousness, with corporate characteristics and group consciousness, as well as the behavioral norms generated by this consciousness.

7. Corporate culture refers to the general perception and attitude of groups within a company towards the outside world--